Table of Contents

1. Comparing Monster ® and MTE
2. How Monster ® and MTE Work
3. Benefits of Monster ® and MTE
4. Monster ® Ingredients vs. MTE Ingredients 
5. Monster ® and MTE Pricing and Packaging
6. Other Highlights Monster ® vs. MTE

Intro

The David & Goliath of Energy Drinks: Comparing MTE & Monster ®

When you hear the words “energy drink,” Monster Energy® is likely the first or second name that comes to mind. Makes sense – you can’t throw a stone (get it?) without finding a fridge full of Monsters® at a convenience store, or anywhere, really. They’ve kind of got the market cornered – they sponsor the X Games – stuff like that. But how much does clout count in quality?

We get it – MTE is still the little guy when it comes to players on the energy drink field. And, at the end of the day, we’re also not exactly an energy drink. Or a drink at all, until you mix it up with water. We’re a healthy energy powder made of an advanced blend of bioactive plants that support overall wellness and natural energy. Is it a mouthful? Yes. Literally.

So how do MTE and Monster® differ when it comes to purpose, mechanism, efficacy, price, and use? Let’s break it down:

How it Works

Where Does the Energy Boost Come From in Monster ® vs MTE?

Monster® and MTE approach energy from different sides, which is why we can get away with a little bump of caffeine while Monster®’s pouring in heart-stopping doses of it. Monster Energy®’s blend of active ingredients promote an energy boost via stimulants and complementary compounds that improve your body’s absorption of said stimulants. You can feel it happening soon after you down a can of this stuff. The energy boost is pretty potent.

On the other hand, MTE’s Feel-Good Energy Blend of nootropics and adaptogens, coupled with our Focus & Recovery Blend of adaptogens, nootropics and superfoods, promotes the creation of energy from inside your body by encouraging the production of neurochemicals directly involved in things like motivation, reward, mood, and energy. The boost you’ll feel from a scoop of MTE’s daily wellness powder is more subtle than Monster®’s, but it’s also longer-lasting and doesn’t end in a crash. Plus, drinking it in the afternoon won’t mess with your bedtime routine since there’s nearly no caffeine in the formulation.

Benefits

Burst of Power vs the Long Game: Monster ® & MTE Benefits

Monster® is marketed to those who need a quick and powerful pick-me-up, like before a game, work, or early classes. The benefits they claim to offer are:

• Increased energy
• Increased focus
• Reduced fatigue
• Increased athletic performance
• Increased alertness
• Reduced stress

MTE is marketed for those who want a sustainable, even energy that lasts through the day and has other benefits that accumulate over time. People who want help fighting all the reasons we’re tired in the first place. MTE promotes:

• More energy
• Better focus
• Improved stress resilience
• Reduced inflammation
• Tranquil mood
• Better recovery
• Increased immunity

Ingredients

What’s in an Energy Drink? Active Ingredients in MTE vs Monster ®

So, how do MTE and Monster® support their claims? Both utilize active ingredients with clinically-backed benefits to get you the energy boost you’re looking for. MTE uses only 50mg of caffeine that essentially acts as a fuse that lights our Feel-Good Energy Blend, which consists of:

Theacrine

A compound found in the kucha plant – the other tea – theacrine is a purine alkaloid. A nootropic with a similar structure and mechanism to caffeine, it acts similarly in the brain, but doesn’t trigger a stress response the way caffeine does. A recent review of the clinical literature on theacrine indicated that theacrine may:

• Increase energy levels and muscle capacity
• Have more antioxidant activity than caffeine
• Upregulate a compound important for metabolism, heart, organ, and cell health
• Improve focus
• Improve fatigue-induced learning and memory difficulties

Methylliberine

Methylliberine is a caffeine-like compound naturally found in the coffee plant. It acts similarly to caffeine, but is more effective at increasing energy levels and alertness without the shortcomings of caffeine. In laboratory research, this plant-derived nootropic has:

• Increased energy levels
• Improved endurance and power
• Increased the body’s rate of fat burn
• Reduced fatigue
• Improved cognitive function and mood

Green Tea

The wide-ranging benefits of green tea are well-documented: it’s an antioxidant, supports metabolism, increases focus and energy, and promotes better oxygen uptake and athletic performance. MTE includes green tea in our formulation in the form of InnovaTea®, a clean, concentrated extract standardized to 98% caffeine, which is why we need so little of it to support these other energy-producing ingredients.

The farmers who grow the tea plants to be fermented and used for InnovaTea® practices sustainable, non-GMO, pesticide-free agriculture that aims to minimize their environmental impact. This clean, high-quality extract offers even, sustained energy for 6-8 hours without the jitters or crash of synthetic and excessive caffeine sources.

Maca

Maca is a vegetable that grows in the South American Andes. It’s been used for almost 6000 years, and has been domesticated for 2000. The people of the Andes have used it for centuries to increase energy, endurance and strength. Today, it’s become popular with high-level athletes and body builders. Early clinical evidence indicates maca may:

• Increase athletic performance
• Increase endurance
• Reduce the effects of stress
• Support the skeletal system

MTE’s Mood, Focus and Recovery blend supports these ingredients with plant-derived nootropics like GABA and saffron, additional adaptogens like ashwagandha and eleuthero, and superfoods like amaranth and spirulina. In all, our healthy energy powder consists of 13 carefully-curated, potent holistic greens that offer even, sustained energy (and a bunch of other good stuff!) without the drawbacks of excessive caffeine.

On a completely different vibe, Monster®’s energy-multiplying mechanisms are:

Caffeine

Ah, the world’s go-to substance for a pick-me-up. Vast applied evidence coupled with clinical evidence indicate caffeine improves alertness, focus, reaction time, physical performance, and stamina. Monster®’s formula contains 160mg of caffeine per can, which is pretty high and may result in sensations like irritability and jitters in some people.

Taurine

Taurine is a non-essential amino acid that supports function of the nervous system, cardiovascular system and musculoskeletal system. There is evidence it may improve athletic performance, learning and mood.

Inositol

A compound found in many foods and naturally produced by the body, inositol is involved in metabolizing nutrients, increasing nutrient absorption and conversion of nutrients into energy.

B Vitamins

You’ll find a B vitamin complex in pretty much every classic energy drink out there. B vitamins support pretty much every system in the body. Relevant functions include converting carbs into energy, supporting the metabolism, protecting nerve health, and supporting immune function.

L-Carnitine 

L-carnitine is an amino acid produced by the liver and kidneys that aids in converting fatty acids into energy. Because it encourages the body to use fats for energy, it increases available energy for the muscles, helping improve athletic performance, muscle function, nerve health, and weight loss.

Pricing & Packaging

The Price/Benefit Ratio of Monster ® & MTE

As we’ve seen, people who are reaching for a Monster® may not often be the same people looking for a product like MTE. It’s a one-off vs a daily routine situation. Monster® is convenient because you can find it anywhere, and it’s recyclable because it’s in aluminum cans. You’ll pay about $3 a can for Monster®, and less if you buy in bulk.

MTE can be bought in 30-serving bags (one scoop = one drink), which means much less packaging per drink. Depending on whether you choose to try one bag or begin a monthly subscription, you’ll pay $2.33/serving for one-time purchases and $1.98 per serving for subscriptions of MTE. A cleanly-designed bag that lists everything you will (and won’t!) find inside, MTE also does our part to source, produce and distribute our product sustainably.

Other Highlights

Other Cool Stuff About MTE & Monster ®

We’ve gotta give Monster Energy® props – they’re definitely the cool kids in the energy drink game. They’re a national sponsor of the X Games California. They offer several different flavors and types of energy drinks, and now have an even more amped up version. If you like extreme sports, they’ve got the corner on that sector of pop culture.

We’ve got our own pro sports sponsors, too! Pro pickleball, anyone? Other cool things about MTE that make us stand out from the crowd are that our healthy energy supplement is:

• Vegan
• Keto
• Gluten-free
• Dairy-free
• Kosher
• Halal

MTE is also free of:

• Added sugar
• Artificial sweeteners
• Preservatives
• Artificial colors and flavors
• Corn, egg, peanuts
• Animal byproducts

So, in conclusion, if you’re looking for instant and intense gratification in an energy drink, Monster®’s probably more your style. Just be careful, because at that level of caffeine and sugar, more than 2 cans in a day can be dangerous for your heart.

But if you’re looking for a feel-good energy powder that offers comprehensive support against the reasons you’re tired in the first place, MTE is the way to go. With a calm, even energy that lasts all day, and support for mood, sleep, recovery, and more, adding MTE to your daily routine will change the way you look at energy.